Case Studies

Purplebricks

About Purplebricks

Since launching in 2012, Purplebricks has captivated the property market, largely achieved through a series of high-profile and irreverent TV adverts. They are now the UK’s leading tech-led estate agent. In mid-2021, the group’s Chairman Paul Pindar turned to DRAX to help find a new CFO. From the shortlist we presented, the board appointed ex-esure Finance Director Steve Long to help steer the business through its next chapter of market innovation and delivery.

The Result

Paul Pindar said: “Steve brings a wealth of experience and knowledge to the business as a respected Finance and Strategy Director with a proven track record. He was the first and only person we met with. We’re glad to have him onboard as we begin our journey to achieve 10% market share by 2025.”

He added: “The whole assignment was well-planned and well-executed. I’ve known Mark Sherman for a while and through that relationship I was introduced to the wider Drax team. Jack and Marcus quickly understood the candidate characteristics we were looking for which made the process smooth and, to be frank, very professional. In Steve we have a great cultural fit.”

Reach out to Jack Hird at JH@draxexecutive.com​ for an in-depth discussion about how our CFO practice can assist your business’s leadership change requirements.

The whole assignment was well-planned and well-executed. Jack quickly understood the candidate characteristics we were looking for which made the process smooth and, to be frank, very professional. In Steve we have a great cultural fit.

- Paul Pindar, Chairman at Purplebricks

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